
SOUL MADE is a free, hands-on workshop series helping artists, makers and creative entrepreneurs start, strengthen and sustain their businesses.
Bring your idea or a real business challenge. Through guided exercises, live practice and structured peer feedback, you’ll work on your business and leave with practical tools and a clear next move. Whether you’re exploring an idea or improving a business you already operate, you’ll have opportunities to contribute, connect and learn.
Build your business idea—or take a fresh look at the one you’ve started.
Define your offer, interview fellow participants and use their feedback to sharpen your business concept. Whether you’re starting fresh or working through a business challenge, leave with a clearer offer and a practical plan to test it with potential customers.
Know your costs. Set your price. Make room to pay yourself.
Work through the costs of your product or service—including materials, time and overhead. Test pricing options and calculate what it takes to cover costs and generate profit. Leave with a working pricing worksheet and a clearer understanding of your numbers.
Make it clear who you serve, what you offer and why it matters.
Develop your business message, test how others understand it and put it to work in a social media bio, promotional post or business introduction. Leave with clearer messaging, a draft marketing piece and a checklist for presenting your brand consistently.
Understand your numbers. Build a system. Make informed decisions.
Practice organizing income and expenses, planning cash flow and spotting potential shortfalls using your own figures or a realistic example. Leave with a starter financial tracking system, a working cash-flow plan and a routine for reviewing your business finances.
Know what you need—and what it takes to be ready.
Define your funding needs, compare financing options and assess what you should have ready before applying. Leave with a draft funding-use plan, a readiness checklist and practical next steps toward an appropriate funding source.
Turn interest into customers—and give them a reason to return.
Practice introducing your offer, responding to customer questions and asking for the sale. Exchange feedback and develop ways to follow up and encourage repeat business. Leave with a practiced sales introduction, a customer follow-up template and a sales action plan.
Registration is coming soon. Choose the workshops that meet your needs—or join us for the full series. A short registration form will help us understand your business stage and what you want to accomplish.
Free to participate. Come ready to contribute, connect and work on your business.
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